[X] Magic is rising everywhere. The Fey, while not harmless or nice by any measure, are at least not out for the death of mankind in totality. Things are moving in the North that are.
-[X] Explain the threat of the Others, not as some religious counterplayer to the Old Gods, but simply as undead monsters and corrupted fey seeking to kill all that is. Include the events in Whiteharbor.
-[X] These are not threats to be negotiated with, only to be fought by every living being there is, man, dragon, fey or other creature interested in surviving on this world.
-[X] After clearing that up clarify that what aid you gave freely was given to the Nightswatch, not the Northern lords, aside from cleaning up in Whiteharbor.
-[X] You have done similar things in the Crownlands and Vale against Devils and in various locations against other foes of mankind. The Reach has needed our attention the least so far, both because Fey are less naturally hostile to humans than most magical beings and because the Reach has its own heroes, like the Green Knight and that guardian-group in Oldtown// Phrase it like a compliment, appearantly the Reach's chivalry does produce more heroes than the average of Westeros