What WB/DC should do to compete against Disney/Marvel's MCU?

Warner Bros. Decides The Best Business Plan For DC's Future Is To Make Good Movies

No, no this is not a Onion headline.

Article:
In a new interview with EW, Warner Bros. film chairman Toby Emmerich sounds hopeful that Aqauman will be the start of a new and improved DCEU. Emmerich's secret formula to improving the franchise? Make better movies. "I think the good movies work better," Emmerich says. "Somebody once said the best business strategy in motion pictures in quality. And I think in a world of Rotten Tomatoes and social media, what's been proven the better the movie — particularly in the superhero genre — the better it performs. You can't hide the bacon anymore."

And just how will the DCEU strive to make better films? According to Emmerich, the secret lies in tapping into the zeitgeist of the moment, and hopefully, Aquaman will do just that:

"I would say no matter what, the better the movie is the more advantage it is. Now when you're talking about art, I do believe that it's tough to judge art at the moment when its presented to the world….But I would say there are movies that are right for their time, that an audience is ready for, that's in sync with the zeitgeist, and I think you need a movie whose quality is recognized at the moment of release so it's in touch with the culture of the moment. We're at a unique moment around the planet and certain types of movies are working better than others at this moment of time. And I do think Aquaman will sync up with the global culture zeitgeist of what's happening right now. "

Emmerich goes on to say that while Aquaman has "connective tissue " to previous DC films, it will also stand on its own, "just like how [director Patty Jenkins] brought her own sensibility to Wonder Woman — yet it was very connected [to Justice League] — that movie was very much a Patty Jenkins movie this is very much a James Wan movie."
Oh god, their solution is to make them more "in the moment", which really means "looks dated within a year"
 
Thanks for bringing in the good news <3
Well, for actual good news, they are reportedly doing a Supergirl movie, so there is that.
Article:
Cavill's decision to leave the franchise comes amid structural changes for the DCU, with different films becoming higher priority than a Superman sequel. Warner Bros. "has shifted its focus to a Supergirl movie, which will be an origin story featuring a teen superheroine," sources told The Hollywood Reporter.

"This effectively removes an actor of Cavill's age from the storyline's equation given that Superman, aka Kal-El, would be an infant, according to DC lore."
 
Well, for actual good news, they are reportedly doing a Supergirl movie, so there is that.
Article:
Cavill's decision to leave the franchise comes amid structural changes for the DCU, with different films becoming higher priority than a Superman sequel. Warner Bros. "has shifted its focus to a Supergirl movie, which will be an origin story featuring a teen superheroine," sources told The Hollywood Reporter.

"This effectively removes an actor of Cavill's age from the storyline's equation given that Superman, aka Kal-El, would be an infant, according to DC lore."
A Supergirl film could be interesting, especially if two of the villains in it are Silver Banshee and Livewire, two DC films I'd like to see in big parts in a live action DC film.
 
Well, they do have Geoff Jones as head writer, and they've renamed the standalone Flash movie to The Flash:Flashpoint, so I'm betting that's exactly what's going to happen.
And, let's be fair here, Flashpoint is almost certainly the best option for a reboot. A standard no in-universe explanation reboot (e.g., the classic superman films to Man of Steel, the classic Batman films to the Nolanverse to Batman v Superman, the three Spidermen) means leaving the franchise fallow for at least half a decade to let audiences forget, and they're too impatient for that. And of the reboot/retcon-triggering storylines to adapt, they've got Crisis on Infinite Earths, Zero Hour, Infinite Crisis, and Flashpoint. Flashpoint is the only one of those that can really stand on its own without at least two or three films of buildup - Infinite Crisis needs CoIE, Zero Hour needs at least two Hal Jordan-centric Green lantern films (one for his rise, one for his fall, THEN zero hour), and Crisis on Infinite Earths needs films to establish the multiple earths and their characters first.
 
Last edited:
Broke: Reboot the DCEU with a Flashpoint movie

Woke: Reboot the DCEU with a Sandman: Overture movie
 
And, let's be fair here, Flashpoint is almost certainly the best option for a reboot. A standard no in-universe explanation reboot (e.g., the classic superman films to Man of Steel, the classic Batman films to the Nolanverse to Batman v Superman, the three Spidermen) means leaving the franchise fallow for at least half a decade to let audiences forget, and they're too impatient for that. And of the reboot/retcon-triggering storylines to adapt, they've got Crisis on Infinite Earths, Zero Hour, Infinite Crisis, and Flashpoint. Flashpoint is the only one of those that can really stand on its own without at least two or three films of buildup - Infinite Crisis needs CoIE, Zero Hour needs at least two Hal Jordan-centric Green lantern films (one for his rise, one for his fall, THEN zero hour), and Crisis on Infinite Earths needs films to establish the multiple earths and their characters first.
Unfortunately for them I have the feeling the next Avengers Movie is going to pull something similar to set up things for the next saga, making it look like they're trying to ape Marvel yet again, sadly enough.
 
Oh god, their solution is to make them more "in the moment", which really means "looks dated within a year"

*looks at Deadpool and the X-men movies and then at the DCEU* yeah that still looks like a step up to me. If DC decides to double down on being political and out maneuver Marvel on it I would be laughing my head off all the way to the movie theater. I heard Chelsea Cain is free right now. :V
 
Ah yes, Wonder Woman's profound politics of "human beings start wars" was why it was popular.

In the main he has the right idea, though. Simplistic, braindead themes and stories is what the people want.
 
Back
Top