Peter might be a little young for a security firm. Also it makes things a little too militant. Which is a bad look for general metahuman labour. You want people to move away from thinking of them as weapons.
Not necessarily. The thing here is marketing, a Security Firm invokes
security which is the message that we need to send.
"Superhumans are safe. Some may harm you, but the rest will keep you safe from them."
This message needs to be sent out as early and quickly as possible before people like JJ Jameson strangle it in its crib.
Peter is too young to be the head, yes, but Ben Reilly, former Military Police?
Why not just fund himself with his own inventions? Maybe find a way to get to/talk to Stark and talk a little money out of him to start up Parker Industries?
That's what Reed and Tony do, we need to look different from them, again from the get go so that when they do what they do,
the Public will force to do more, to be better.
"Oh, so you invented new weapons...okay, but that Web Incorporated in NY just rolled out new riot gear for the city's police force."
Again, public image is key here. Nobody will ever trust donations or equipment made by a kid or an anonymous person, but equipment made by a brand new company built to keep people safe on top having a trained workforce for on-site security and offering it all at lower than normal prices?
Also, Parker Industries was a good idea, the problem is that it was
another think tank headed by
another genius. It's soooo bland from a marketing perspective.
Furthermore, getting Stark to fund us means that we'll owe him a favour. This will bite us in the rear later on.
If you want Supers working more closely with the police, just have Spider-Man speak up about getting a training program going on with the police.
No one will listen to Spiderman now, remember that this is at the start of his career and all people saw was a wise-cracking joker on TV. We don't have a Brand or the Trust.
That's what the Firm will solve. It's a company, so it MUST do well with its Brand to gain the trust needed to make that suggestion, but until then, Supers will need to eat. Furthermore, the Public also saw the dangerous side of Supers, it will take a while before that will be sorted (if at all) and I don't think that the Police will be all that eager to train and hire any.
If you want people to be more accepting of metahuman labour, just hire a lot of metahumans and have them sue their abilities within the company, if possible. Force people to see it as an edge, and other companies will basically lobby for us.
And that, ultimately is what I
don't want to happen. The idea isn't to make metahuman labour a thing to lobbied over, on that path lies Unions, Workers Rights, and more than likely a lot of fights.
The idea is quite simply, "There's this Security Firm that started up in New York and has taken its obligations to the community seriously."
Certainly, hiring superhumans will be big headlines, but if done properly (with the right interviews), it's going to beg the question, NYC isn't the only city in the USA that has a superhuman population. Who's hiring in those other cities?
Web Inc. isn't going to hire superhumans, it's going to hire the right people for the job, provide the money to have the best and brightest of NYC think up and produce wonders, and help the city clean itself up for the sake of those young geniuses.
Super idealistic I know, however, don't you think it's about time Peter put some of those ideals down to paper and make a business out keeping families safe?