- Location
- The Hague
- Pronouns
- He/Him
Gerwig may be the greatest filmic mind of our generation
This is increasingly sounding like one of those movies where I am eager to see the movie, but I am also almost as if not more eager to see a making-of documentaryEvery detail about this film is incredibly funny, like Gosling talking about seeing a Ken doll left face down in the mud and feeling he had to take the role is the kind of bit that no one could come up with in a million years.
The French version of the poster looks innocuous enough. It features star Margot Robbie as the pink-clad doll-come-to-life and Ryan Gosling as her blond sidekick Ken. But the French tagline: "Elle peut tout faire. Lui, c'est juste Ken" — meaning "She can do everything. He's just Ken" — has an NSFW double-entendre meaning in French slang, where ken is another word for "fuck." So the tagline becomes: "She knows how to do everything. He just knows how to fuck."
... [T]he pun was so obvious — ken as slang for "fuck" is common parlance for anyone under 30 in France — many began to suspect the poster's NSFW message was a deliberate act of guerrilla marketing.
A closer look at the tagline seems to confirm this. The original, English Barbie tagline is: "Barbie is everything. He's just Ken." But the French translation of the first line isn't "Barbie est tout" ("Barbie is everything"), the literal translation, but rather "[Barbie] peut tout faire" ("Barbie can do anything"), a line that feeds nicely into the slang-y Ken line with the dirty connotations.
Asked for comment, Warner Bros. refused to confirm or deny whether the raunchy French pun was deliberate or accidental. But they made no secret of their delight in the social media buzz the poster has generated, in France and abroad.
The Barbie movie opened to an estimated $155 million at the North American box office over the July 21-23 weekend, a historic sum that easily surpasses the $103.3 domestic opening of Patty Jenkins' Wonder Woman. In 2019, Captain Marvel also broke the glass ceiling when debuting at $153 million. That movie was co-directed by Anna Boden and Ryan Fleck.
Other stats: Barbie scored the top opening of the year to date, as well as one of the top openings since the pandemic, and it towered over Christopher Nolan's male-skewing Oppenheimer this weekend.
... Women of all ages and girls made up nearly 70 percent of the audience, according to exit surveys. Audiences and critics dug the PG-13 film, which landed an "A" CinemaScore and 90% on Rotten Tomatoes.
Barbie — which brings to life Mattel's iconic fashion doll — is also strutting to big numbers in certain overseas markets. The pic opened to a huge $182 million from 70 markets for a global start of $337 million ahead of Wonder Woman's worldwide launch of $228.3 million. (Captain Marvel opened to $455 million globally.)
barbie is the greatest movie of all time lets get in the box and help manifest another barbillion dollars girlies
And what's worse, it acknowledged the issues. But it had to do more that. It's a better movie than most others, but I think it still falls behind the likes of something like Everything Everywhere All At Once. And it hurts because of that opening promise. If it didn't have those moments, I probably would be less critical (though still unhappy about making CEOs just goofy instead of the sociopaths they are).
It had some catchy songs though.
To be honest, I'm not convinced you understood the movie. Ken wasn't central to the movie's resolution, he caused the problem, but Barbie pointedly didn't make her arc about him. There weren't grand solutions to the problems raised because there aren't grand solutions to the problems raised and the movie wasn't willing to lie about that.
The point of Ken taking over Barbieland isn't 'If women were in charge things wouldn't work out' and I'm genuinely not sure how you came to that conclusion.
This is an objectively correct statement. Never before have a laid eyes on film so full of everything.barbie is the greatest movie of all time lets get in the box and help manifest another barbillion dollars girlies
barbie is the greatest movie of all time lets get in the box and help manifest another barbillion dollars girlies