[X] Plan Making Moves
-[X] Sega really wants you to know that they aim to do things different. Sega spends 5,000,000 telling people Genesis Does what Nintendon't.
-[X] Viacom isn't able to brand this new console with their name, but Sega is allowing them to help with advertising for a bit. DC: C. Reduces Advertising Cost by 2,000,000 for six months, but it adds a Nickelodeon-related game on the release list for one year.
-[X] Sega is getting their name out there, and has begun plugging the Genesis in the Attract Mode of their arcade games. This sort of synergy is the first of its kind. Costs 7,500,000 to start, but guarantees +1,000,000 every month for eight months.
-[X] Nintendo currently has Capcom locked down... or do they? Sega is hoping to license some Capcom games to develop for the Sega Genesis on their own. Costs 2,000,000 per game, but guarantees an additional 1,000,000 for each game, and adds Sega-Developed Capcom games to the list until 1990.
-[X] Konami is associated heavily with Nintendo, but it's not like they are unafraid of making shell companies. Ultra Games has offered their support, if Sega is willing. Adds at least one Konami title on the list, but branded as Ultra Games until 1992. Name is pending.
-[X] Tengen has offered their support with Gauntlet, and if Sega really wanted to stick it to Nintendo, why not offer terms of licensing to Nintendo's worst enemy? Adds a Tengen Game to the list until 1994.
-[X] The release of R-Type on the Sega Master System was a huge coup to Nintendo, who published Irem's space shooter in the arcade and had who had been an early supporter of the Famicom and the NES. Sega wants to strike another shot across the bow of Space Battleship Nintendo. Adds an Irem game to the list, and guarantees Super R-Type in 1991.
-[X] Bally Midway and Williams Entertainment, direct competitors of Atari Games, are looking to expand into the home, but they need some assistance. Sega has some ideas. Guarantees at least one Bally Midway and one Williams Entertainment game until 1990.
-[X] Electronic Arts is a very popular PC game developer, treating their developers as one would a household name. Sega seems interested, especially with the Football season just starting... John Madden would be a huge get this early. Costs 5,000,000, but adds at least one EA game on the list until 1992.
-[X] Sega is looking to develop a four-player adapter to launch alongside the Genesis. This would be an incredible boost to the multiplayer component, and you already plan on Gauntlet. Why not? This costs 4,400,000 to make, but will multiply each 4 player game's revenue by 4 for the rest of the Genesis' lifetime, and will unlock a possible Revision Path for the Sega Genesis that supports 4 Players by default. Note: not every game will support 4 players.
-[X] Sega isn't letting their Master System audience in the lurch. They can't. They are developing a solution: the Power Base Converter. This will cost 1,000,000, but guarantees 250,000 each month until 1992, and moreover unlocks new Master System games on the List until 1994. This will also unlock a possible Revision Path for the Sega Genesis that supports the Power Base by default